Adam Clarke

Adam Clarke, author of the #1 best-selling SEO book and certified by the Digital Marketing Institute and the American Marketing Association, has extensive experience as an SEO director. With a passion for building businesses and teaching digital marketing, Adam has helped companies achieve significant growth through SEO. In his spare time, he enjoys motorbike rides, exploring exotic locations and travel photography.

Google’s 2024 bulk email sender guidelines: the new rules of email engagement.

Picture this: It’s February 1, 2024. Google has just rolled out its new guidelines for email campaigns. The SEO world is buzzing, and there’s a slight air of panic among those who rely heavily on email outreach. But fear not, just like a seasoned captain steering a ship through turbulent waters, I’m here to guide …

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Google’s November 2023 Core Update: the curious case of the core update

Just when you thought you had Google figured out, the November 2023 core update comes in with a plot twist worthy of a best-selling novel. Google released a medley of updates around the same time, making it difficult to isolate exact changes in this update. Fortunately, we can pick apart websites that gained and lost …

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Google’s August 2023 Core Update: Riding the SEO Roller Coaster

Remember the thrill of riding a roller coaster for the first time? Google’s August Core Update was a bit like that –surprising turns, some ups, some downs, and a whole lot of SEO professionals gripping their seats. But don’t worry, we’ve got you covered with a smooth breakdown of this core update. On August 22, …

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Google’s March 2023 core update analysis – the good, the bad and the ugly

Google has done it again, folks! The search engine giant unleashed the March 2023 Core Update, leaving website owners and SEO professionals scrambling to adjust their strategies. Grab your popcorn and sharpen your pencils, because we’re going to take a deep dive into the chaos and look at what you need to know. The official …

Google’s March 2023 core update analysis – the good, the bad and the ugly Read More »

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